Social Media Marketing Coordinator / Manager (m/f)
Detalji posla
- Digitalni Marketing
Job Description
• Creating social media strategies and communication plans developed according to social media principles
• Researching and studying news in the world of social media, as well as sharing knowledge and ideas with colleagues
• Create and execute multi-channel campaign distribution across YouTube, Twitter, Facebook, TikTok, Snapchat, Clubhouse, Website, blogs, and others,
• Advertising published content on social networks and preparing reports for social networks for dedicated clients
• Participating in the acquisition of new clients and the development of strategies on social networks
• Collaborating with clients, external collaborators, and internal teams
• Lead and manage Content writers, community managers, and designers,
• Oversee, schedule, and publish daily, weekly, monthly social content while the growing relevant audience for each channel,
• Manage and interact with community team members on social platforms and streamline user feedback/concerns,
• Set targets to increase brand awareness and increase customer engagement,
• Consistently work on new channels, creatives, and other ideas for experimentation, optimization, and acquisition growth
• Utilize the strong analytical ability to evaluate end-to-end customer touchpoints and customer experiences across multiple channels
• Write effective marketing copy that drives impact – headlines, SEO tags, subject lines
• Bring an understanding of SEO concepts to optimize search traffic through keyword research, content analysis, link building
• Creating and monitoring yearly marketing budget according to targets
Requirements
• Is passionate about blockchain and start-up ecosystem
• 4+ years of relevant working experience in social media and digital marketing
• Excellent knowledge of Croatian (C2) and English language (B2), both written and spoken
• Excellent knowledge about social media platforms
• Experience in digital advertising, especially with Facebook. LinkedIn and Instagram
• Experience working with Ads Manager
• Experience in creating social media strategies
• Experience in coordinating multiple projects
• Experience in creating social media and digital advertising reports
• Skills in data analysis and interpreting statistics
• Solid knowledge of website analytics tools (Hotjar, Google Analytics, and Tag Manager) - an advantage
Application Link: https://futurehr.talentlyft.com/o/pGgagN
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