Marketing Specialist

Looking for a Marketing Specialist to join their team and assist the company in optimizing their sales funnels to increase customer lifetime value (LTV) and reduce customer acquisition cost (CAC). 

In this role, you will:

• Conduct split tests on various aspects of sales funnels, including landing pages, email campaigns, and ad copy
• Test ad angles and messaging to identify the most effective approach
• Analyze data from split tests to determine which variations performed best and make recommendations for future optimizations
• Monitor key metrics related to LTV and CAC, and implement strategies to improve these metrics
• Assist with the creation and implementation of marketing campaigns, including email marketing, social media advertising, and paid search
• Collaborate with other teams, such as design and product, to ensure cohesive messaging across all channels
• Monitor and update daily sales and launch reports while drawing conclusions on ways to improve results

The training will be provided by the marketing team, and you will report directly to two marketing experts. This is a full-time position, with some flexibility when it comes to your working hours, as long as there is some overlap with the rest of the team so that you can attend team meetings. 

To excel in this role, you need to have: 

• 1-2 years of experience in marketing or a related field
• Strong analytical skills and experience with data analysis tools, such as Google Analytics
• Familiarity with split testing methodologies and best practices
• Understanding of marketing psychology and the ability to use it to inform marketing strategies
• Familiarity with conversion hacking techniques to improve funnel performance
• Experience with funnel-building methodology and the ability to optimize funnels for maximum conversion rates
• Ability to test ad angles and messaging to identify the most effective approach
• Excellent written and verbal communication skills
• Ability to work independently and as part of a team

What’s in it for you?

• $1800 - $2500* per month
• Full-time & fully remote
• Paid trips to company events based on performance
• Salary increases & bonuses based on performance

*Please note that this is a gross salary and that you are responsible for any tax-related procedures in your country of residence. We kindly ask you to apply only if you are happy to work remotely as an independent contractor.