Responsibilities
Written content creation (copywriting for landing pages/websites, blog posts, articles, social media posts, and ads),
Client software product marketing research and planning, liaising with clients,
Strategy, creation, and launch of Google Ads campaigns

Social media strategies, posting and advertising,
Media and influencer outreach efforts,
Email marketing campaigns,
Working with marketing automation platforms,
Launching and leading marketing initiatives and campaigns,
Reporting on marketing activities.
Lead generation activities for the company and the clients
Recruitment marketing
Requirements
2+ years of experience working in marketing and digital marketing, preferably with software services or products
Native or near-native English skills both written and verbal
Copywriting experience (preferably writing to sell, content creation, and some technical writing)
Knowledge of lead generation through marketing activities
Experience in creating drip campaigns and using related software (e.g. MailChimp or SendGrid)
Experience planning, creating, and optimizing targeted advertising campaigns using social media platforms (including Facebook, Twitter, and LinkedIn)
Understanding of SEO principles, activities and their application in practice
Knowledge of marketing automation processes would be a plus

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Remote Marketing Specialist (from your location)